Privacy Policy
Last updated: August 2026
1. Introduction
Welcome to Pressbook. We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you use our Service.
Pressbook LTD is based in the United Kingdom and complies with the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), and other applicable privacy laws.
By using Pressbook, you agree to the collection and use of information in accordance with this Privacy Policy.
If you opened a creator's Pressbook and you do not have an account with us, this policy still applies. A shorter note written for visitors is at
https://pressbook.co/portfolio-privacy
2. Information We Collect
2.1 Information You Provide to Us
Account Information
- Name (first and last)
- Email address
- Password (encrypted)
- Profile picture (optional)
- Date of birth (to verify you're 13+)
- Gender (optional)
- Country/location
Portfolio Content
- Videos you upload
- Images and graphics
- Text content (bio, descriptions, rate cards)
- Social media handles (Instagram, TikTok, YouTube, etc.)
- Brand collaboration history
- Work samples and case studies
Payment Information
- Billing name and address
- Payment method details (processed by Stripe - we don't store full card numbers)
- Transaction history
- Subscription plan details
Communications
- Messages you send us (support emails, feedback)
- Survey responses
- Newsletter preferences
- Email correspondence with brands (if you connect your inbox)
2.2 Information We Collect Automatically
When You Use Pressbook
- IP address
- Browser type and version
- Operating system
- Device type (mobile, tablet, desktop)
- Pages you visit and features you use
- Time and date of visits
- Referring website
- Click behavior and navigation patterns
Cookies and Similar Technologies
- Session cookies (to keep you logged in)
- Preference cookies (to remember your settings)
- Analytics cookies (to understand how you use the Service)
- Authentication tokens
See Section 12 for detailed information about cookies.
2.3 Portfolio Visitor Analytics
When someone visits your portfolio, we collect
- That the page was opened
- Time spent on the portfolio
- Which sections they spent time on
- Which videos they watched (and how far)
- Pitch-link opens (if they arrived via a tracked link)
- Actions taken (contact clicks, social link clicks, rate card views)
- Device type, browser, and operating system
- Country (from the connection used to load the page)
- Referral source (where they came from)
- UTM tracking parameters
- IP address (used to serve the visit and derive country and device)
We do not collect a visitor's name, email, or company unless they type it into a contact form on the portfolio. This data is collected to provide you with analytics about who is viewing your work, not to advertise to the visitor.
In the UK, EU, EEA, and Switzerland, remembering the browser across visits and loading PostHog wait for Accept all on the cookie banner. Visit measurement still runs if they choose Essential only or do not click. See Section 12.6.
2.4 Email Integration Data
If you connect your email account (Gmail, Outlook)
- Your email address
- Access tokens to send/read emails
- Emails we identify as UGC collaboration opportunities
- Email metadata (sender, subject, date, recipient)
- Email open and click tracking data
- Brand contact information from your inbox
We only analyze business-related emails to identify collaboration opportunities. We do not read or store personal emails unrelated to UGC work.
2.5 Information from Third Parties
BigDataCloud
- IP geolocation data (city, country, timezone)
- ISP and organization information
- Network details
Stripe
- Payment confirmation
- Transaction status
- Billing information
Email Providers (Gmail, Outlook)
- Email content (only collaboration-related emails)
- Contact lists (only when you authorize)
- Calendar data (if you use scheduling features)
Social Media Platforms
- Public profile information (if you link your accounts)
- Follower counts and engagement metrics (public data only)
3. How We Use Your Information
We use your information for the following purposes:
3.1 To Provide the Service
Create and manage your account
Host and display your portfolio
Process video uploads and transcoding
Enable custom domain connections
Provide analytics about portfolio visitors
Send portfolio sharing emails
Track email opens and clicks
Identify collaboration opportunities in your inbox
3.2 To Process Payments
Process subscription payments
Manage billing and invoices
Handle refunds and cancellations
Prevent fraud and unauthorized charges
3.3 To Communicate with You
Send transactional emails (account creation, password resets, billing)
Respond to support inquiries
Send service announcements and updates
Deliver marketing and product emails (you start subscribed and can unsubscribe anytime)
Send newsletter and blog updates (you start subscribed and can unsubscribe anytime)
Notify you of new features
3.4 To Improve the Service
Analyze usage patterns and trends
Identify bugs and technical issues
Test new features
Conduct research and analysis
Improve user experience
Develop new features
3.5 To Ensure Security
Detect and prevent fraud
Protect against abuse and spam
Enforce our Terms of Service
Comply with legal obligations
Protect our rights and property
3.6 To Provide Analytics
Track visitor engagement on portfolios (including time on page, sections, and video watches)
Measure conversion rates
Show you how visitors engaged with your work
Help you track deal pipeline
3.7 Marketing and Advertising
Show you relevant advertisements (via Meta Ads, Google Ads)
Measure advertising effectiveness
Create lookalike audiences
Retarget visitors who viewed your site
4. Legal Basis for Processing (GDPR)
Under UK GDPR and EU GDPR, we process your data based on:
Consent
- Email inbox scanning for collaboration opportunities
- Cookie usage (except essential cookies)
- PostHog and remembering the browser across visits on public portfolios, where we show a cookie banner
- Connecting third-party services
Contract Performance
- Providing the Service you signed up for
- Processing payments
- Hosting your portfolio
- Providing analytics
Legitimate Interests
- Improving the Service
- Preventing fraud and abuse
- Analyzing usage patterns
- Marketing emails and newsletters (where permitted; you can object or unsubscribe anytime)
- Customer support
Legal Obligations
- Complying with tax and accounting requirements
- Responding to legal requests
- Enforcing our rights
5. How We Share Your Information
We do not sell your personal data. We share information in the following circumstances:
5.1 With Third-Party Service Providers
Supabase (Database & Authentication)
- Stores all your account data, portfolio content, and analytics
- Servers located in EU and US regions
Privacy Policy:
Stripe (Payment Processing)
- Processes subscription payments
- Stores billing information
Privacy Policy:
Mux (Video Hosting)
- Hosts and transcodes your videos
- Delivers video content to portfolio visitors
Privacy Policy:
BigDataCloud (IP Geolocation)
- Identifies visitor location from IP addresses
Privacy Policy:
https://www.bigdatacloud.com/privacy
Clearbit (Company Enrichment - Optional)
- May enrich company data when a visitor identifies themselves (for example via a contact form)
Privacy Policy:
Resend (Email Delivery)
- Sends portfolio sharing emails
- Tracks email opens and clicks
Privacy Policy:
https://resend.com/legal/privacy-policy
Vercel (Hosting)
- Hosts the Pressbook application
- Content delivery network
Privacy Policy:
https://vercel.com/legal/privacy-policy
OpenAI/Anthropic Claude (AI Analysis)
- Analyzes emails to identify collaboration opportunities
- Processes email content you authorize us to scan
Privacy Policies:
|
https://www.anthropic.com/legal/privacy
Customer.io (Email Marketing)
- Sends marketing and product emails
- Manages email preferences
Privacy Policy:
https://customer.io/legal/privacy-policy
Meta Ads (Facebook/Instagram Advertising)
- Delivers targeted advertisements
- Tracks ad performance
Privacy Policy:
https://www.facebook.com/privacy/policy
Google Ads (Advertising)
- Delivers targeted advertisements
- Tracks ad performance
Privacy Policy:
https://policies.google.com/privacy
All service providers are contractually obligated to protect your data and use it only for the purposes we specify.
5.2 Portfolio Visitors
When someone visits your portfolio, they can see
- Your public profile information (name, photo, bio)
- Your portfolio content (videos, images, work samples)
- Your social media handles (if you choose to display them)
- Your rate card (if you make it visible)
- Contact information you choose to display
- You control what information is visible on your portfolio.
5.3 Email Recipients
When you share your portfolio via email
- Recipients receive the email from your connected account or from
Recipients can see information you include in the email
We track when recipients open the email and click links (shown only to you)
5.4 Business Transfers
If Pressbook is involved in a merger, acquisition, or sale of assets, your information may be transferred to the new owner. We will notify you before your information is transferred and becomes subject to a different Privacy Policy.
5.5 Legal Requirements
We may disclose your information if required to
- Comply with legal obligations (court orders, subpoenas)
- Protect our rights and property
- Prevent fraud or abuse
- Protect the safety of users or the public
- Respond to government requests
5.6 With Your Consent
We may share your information with other parties when you give us explicit consent to do so.
6. International Data Transfers
Pressbook LTD is based in the United Kingdom. Your information may be transferred to and processed in
- European Union
- (Supabase EU region, Customer.io, some service providers)
- United States
- (Mux, Stripe, OpenAI, Meta, Google, Vercel)
When we transfer data outside the UK/EU, we ensure appropriate safeguards are in place
- Standard Contractual Clauses (SCCs) approved by the EU Commission
- Service providers certified under Privacy Shield successor frameworks
- Adequacy decisions by the UK/EU authorities
By using Pressbook, you consent to these international transfers.
7. Data Retention
We retain your information for as long as necessary to provide the Service and fulfill the purposes outlined in this Privacy Policy.
7.1 Account Data
Active accounts
- Retained while your account is active
Deleted accounts
- 30-day grace period, then permanently deleted
Backups
- May persist in backups for up to 90 days after deletion
7.2 Portfolio Content
While active
- Retained indefinitely
After deletion
- Deleted within 30 days (may persist in backups for 90 days)
7.3 Analytics Data
Visitor analytics
- Retained indefinitely for historical reporting
IP addresses
- Retained indefinitely (may be anonymized after 12 months)
Session data
- Retained indefinitely
7.4 Email Integration Data
Connected accounts
- Access tokens retained while connected
Synced emails
- Retained indefinitely while connected
After disconnection
- Deleted within 30 days
7.5 Portfolio Shares
Email tracking data
- Retained indefinitely for analytics
Sent emails
- Tracking records retained indefinitely
7.6 Payment Data
Transaction history
- Retained for 7 years (tax/accounting requirements)
Payment methods
- Stored by Stripe until you remove them
7.7 Communications
Support emails
- Retained for 3 years
Marketing emails
- Retained until you unsubscribe
- You can request deletion of your data at any time by contacting
. Some data may be retained where we have a legal obligation to do so.
8. Your Rights (GDPR)
Under UK GDPR and EU GDPR, you have the following rights:
8.1 Right to Access
You can request a copy of all personal data we hold about you.
8.2 Right to Rectification
You can correct inaccurate or incomplete data through your account settings or by contacting us.
8.3 Right to Erasure ("Right to be Forgotten")
You can request deletion of your personal data. We will comply unless we have a legal obligation to retain it.
8.4 Right to Restrict Processing
You can request that we limit how we use your data in certain circumstances.
8.5 Right to Data Portability
You can request a copy of your data in a machine-readable format to transfer to another service.
8.6 Right to Object
You can object to processing based on legitimate interests or for direct marketing purposes.
8.7 Right to Withdraw Consent
Where we process data based on consent, you can withdraw consent at any time.
8.8 Right to Lodge a Complaint
You can file a complaint with the UK Information Commissioner's Office (ICO) or your local data protection authority.
To exercise your rights, contact us at:
We will respond to requests within 30 days.
9. Data Security
We implement appropriate technical and organizational measures to protect your data:
Security Measures
- Encryption in transit (HTTPS/TLS)
- Encryption at rest for sensitive data
- Secure password hashing (bcrypt)
- Regular security audits
- Access controls and authentication
- Secure API endpoints
- Regular backups
- Monitoring for suspicious activity
Employee Access
- Employees access data only when necessary for support or operations
- Background checks for employees with data access
- Training on data protection
Third-Party Security
- All service providers maintain SOC 2 or equivalent certifications
- Regular vendor security assessments
Despite our efforts, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.
10. Children's Privacy
Pressbook is available to users aged 13 and older. We do not knowingly collect personal information from children under 13.
Users aged 13-17
- Can create accounts and use the Service
- No parental consent required
- Same terms apply as adult users
If we discover we have collected data from a child under 13, we will delete it immediately.
Parents or guardians who believe their child under 13 has created an account should contact us at
.
11. Marketing and Communications
11.1 Transactional Emails
We will send you emails necessary to provide the Service
- Account creation and verification
- Password resets
- Payment confirmations and receipts
- Service announcements
- Security alerts
- You cannot opt out of transactional emails.
11.2 Marketing Emails
We send marketing and product emails. New people start subscribed.
These may include
- Product updates and new features
- Tips and best practices
- Newsletter and blog updates
- Promotional offers
- Event invitations
Opting Out
- Click "Unsubscribe" in any marketing email
- Use the preference centre
You can opt out at any time. Opting out does not affect transactional emails.
11.3 Blog and Newsletter
We send periodic blog and newsletter updates. You start subscribed and can unsubscribe at any time via the link in emails, the preference centre, or support@pressbook.co.
12. Cookies and Tracking Technologies
12.1 What Are Cookies
Cookies are small text files stored on your device when you visit our website. We use cookies and similar technologies to provide and improve the Service.
12.2 Types of Cookies We Use
Essential Cookies
- Authentication cookies (keep you logged in)
- Security cookies (prevent fraud)
- Load balancing cookies
- Preference cookies that store a cookie-banner choice
Analytics Cookies
- Track how you use the Service
- Measure feature usage
- Identify bugs and issues
- Used by us and third-party analytics providers
Preference Cookies
- Remember your settings
- Store language preferences
- Remember display options
Advertising Cookies
- Deliver relevant ads (Meta Ads, Google Ads)
- Measure ad effectiveness
- Create custom audiences
- Retarget visitors
On public portfolios, PostHog and remembering the browser across visits are not essential. See Section 12.6.
12.3 Third-Party Cookies
Our service providers may set cookies:
PostHog:
Website analytics (EU-hosted). On public portfolios in the UK, EU, EEA, and Switzerland, PostHog loads only after Accept all.
Meta Pixel
- Facebook/Instagram advertising
Google Ads
- Google advertising
Stripe
- Payment processing
12.4 Managing Cookies
Cookie Notice
- Accept all and Essential only, in the UK, EU, EEA, and Switzerland
- This marketing site: Essential only limits us to essential cookies
Public portfolios: visit measurement still runs on Essential only. PostHog and remembering the browser wait for Accept all. See Section 12.6.
Browser Settings
- Most browsers allow you to refuse or delete cookies
- See your browser's help section for instructions
- Note: Disabling cookies may limit Service functionality
Opt-Out Tools:
Google Ads Settings:
https://adssettings.google.com
Facebook Ad Preferences:
https://www.facebook.com/ads/preferences
Network Advertising Initiative:
https://www.networkadvertising.org/choices
12.5 Do Not Track
Some browsers send a "Do Not Track" signal. We use the cookie notice in Section 12.4 (this site) and Section 12.6 (public portfolios) to collect a choice where we show a banner. We do not treat DNT as a replacement for that choice.
12.6 Portfolio Visitor Tracking
When someone visits your portfolio, we record that the page was opened, roughly how long they stayed, which sections they spent time on, and which videos they watched (and how far). If they arrived via a pitch link, we record that this link was opened. This is how the product works for you. We do not sell this data and we do not use it to advertise to the visitor.
Visit measurement still runs if a visitor in the UK, EU, EEA, or Switzerland chooses Essential only, or does not click the banner. In that case we do not remember the browser for next time, and we do not load PostHog.
If they choose Accept all, we also remember the browser so a later visit can look like the same person, and we load PostHog (product analytics). No session recordings. No advertising pixels on the public portfolio.
The preference cookie pb_portfolio_consent stores essential or all (about 6 months).
Persistent visitor ID (localStorage) and PostHog are not essential. In the UK, EU, EEA, and Switzerland they wait for Accept all.
Outside those countries there is no banner, and first-party visit measurement runs as it does today, including remembering the browser.
We do not collect a visitor's name, email, or company unless they type it into a contact form on the portfolio. Country and device can come from the connection used to load the page.
A short note for visitors is at
https://pressbook.co/portfolio-privacy
13. Email Inbox Scanning
13.1 What We Scan
If you connect your email account, we scan your inbox to identify UGC collaboration opportunities from brands.
We analyze
- Emails from business domains (not personal emails)
- Subject lines and email content
- Sender information
- Emails containing keywords like "collaboration," "partnership," "campaign," "UGC"
We do NOT scan
- Personal emails from friends and family
- Emails from personal domains (Gmail, Yahoo, Hotmail)
- Emails unrelated to UGC work
- Emails you mark as private
13.2 How We Use AI
We use OpenAI and Anthropic Claude to analyze emails and extract
- Brand names
- Collaboration opportunities
- Budget/rate information
- Deliverable requirements
- Timeline and deadlines
AI providers process email content only for this purpose and do not store or train models on your data.
13.3 Your Control
You can
- Disconnect your email at any time
- Choose which emails we scan
- Mark emails as "not an opportunity"
- Delete synced emails
When you disconnect, all synced emails are deleted within 30 days.
14. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
Right to Know
- What personal information we collect
- How we use it
- Who we share it with
Right to Delete
- Request deletion of your personal information
Right to Opt-Out
- Opt out of the "sale" of personal information (we do not sell data)
Right to Non-Discrimination
- We will not discriminate against you for exercising your rights
To exercise these rights
with "CCPA Request" in the subject line.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make changes
- We will update the "Last Updated" date
- We will notify you via email (if you have an account)
- We may display a notice on the Service
- Material changes will be communicated at least 30 days in advance
Your continued use of the Service after changes take effect means you accept the updated Privacy Policy.
16. Contact Us
If you have questions about this Privacy Policy or our privacy practices:
Email:
Website:
Registered office
- Pressbook LTD
- 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
For GDPR requests:
To report a data breach or security concern:
17. Supervisory Authority
If you're in the UK or EU and have concerns about how we handle your data, you can contact:
UK Information Commissioner's Office (ICO):
Website:
Phone: 0303 123 1113
EU Data Protection Authorities:
Find your local authority:
https://edpb.europa.eu/about-edpb/board/members_en
By using Pressbook, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.
